Tag: style

Haley interviews Lauren Conrad (part two)

Here’s part two of my interview with Lauren Conrad! She dishes on future collaborations and how she lives a sustainable life!

Haley Sherif: How does this line differ from Paper Crown?

Lauren Conrad: This line is accessories and mainly bags. Paper Crown is clothing

HS: How do you live a healthy green life? 

LC: I start by first and foremost being aware of the environment. Recycling is a first step that really is easy. I also use recyclable materials such as reusable bags rather than plastic.

HS: Do you have any favorite eco lines?

LC: I think it is still such a new space that I am learning about, but I am fascinated by all the innovative options available.

HS: Any other green collaborations or projects on the horizon?

We definitely have some great new collaborations in the works. I am learning so much from my collaboration with BlueAvocado regarding everything from sustainable fabrics, to micro-enterprise, to the importance of social impact businesses and entrepreneurs. I am just excited to launch our first collaborative line this summer

Thanks Lauren! We’ll look out for the BlueAvocado line!

Haley interviews Lauren Conrad (part one)

I love Lauren Conrad, so I was thrilled to have the chance to interview her a second time! Most known for her chic fashion line, Paper Crown, as well as famed books Style, LA Candy and Sugar and Spice, Conrad recently collaborated with BlueAvocado on an eco accessories line that’s due out this summer. You can follow Conrad @LaurenConrad and keep up to date on Below she dishes all about the experience and how she lives a sustainable life. Part one is featured below!

Haley Sherif: It’s such a treat to be interviewing you again! How were your holidays? Did you get some time for well deserved rest and relaxation?

Lauren Conrad: Thank you and nice to work with you again. This holiday my family did something fun and went on a cruise. We try, every holiday season to spend time as a family. My mom, dad, brother, sister and I all get together and just spend quality time. it is the best.

Haley Sherif: Tell me about your “green” resolutions.

Lauren Conrad: For me it is about starting small and inspiring others to do the same. I think that people should find resolutions that are right for them. It isn’t about changing your entire life in one day, but taking steps daily to make better choices.

HS: I love BlueAvocado. It looks adorable. When did this collaboration come about?

LC: I was first introduced to them last Spring when I went down to Texas to meet the founders. For me, the partnership represents a synergy of all the things I love to do—design great products and do something cause related.  I just loved BlueAvocado’s mission of inspiring a reusable lifestyle where looking good and doing good can co-exist. I was also really inspired by the company as a whole. It is founded by women and it has always been important to me to teach young girls that as females we can come together and live out our dreams.

HS: What’s your favorite thing about your new eco line?

LC: In general, I love the idea that the entire collection is made from reclaimed plastic bottles, so we are keeping them out of landfills and oceans.  I am also excited about some of the beauty carrier products, which is an entirely new line I helped inspire. Each of the products will include an impact label so people can see the carbon footprint of the product, how many plastic bottles were upcycled, and the waste avoided with each use.  It is the ultimate in reuse and recycle. Plus the bags are super cute!

HS: Why did you decide to do a green accessories line? What inspired you?

LC: Growing up in California, I grew up with an appreciation for the natural beauty of our beaches, which was my playground. It is heartbreaking to learn about how the build up of garbage in oceans is compromising marine animals and their habitats.  I really wanted to make it easy for people to do something without sacrificing style or function and understanding the impact of conscious design.   Taking just the smallest first step can create a ripple of awareness where greater change can take place.  I think that lifestyle accessories are a great way to take that first step.

 Tune in tomorrow for part two were Lauren dishes on future collaborations and more! xo

Haley interviews Lauren Conrad (part two)

Here’s part two of my interview with the awesome LC!

LC taking her own fashion advice!


fashion dish: What do you think is the most important element of a woman’s style?

Lauren Conrad: To wear things that compliment you and your personal style and body type.


fashion dish: What are three items every woman should own in their closets?

Lauren Conrad: A great pair of jeans, the perfect little black dress and a basic blazer.


Lauren's must read all things fashion bible

fashion dish: In addition to fashion you’re also a writer.Where did you get the inspiration from to start writing? 

Lauren Conrad: I have always loved to read and it inspired my becoming an author.


fashion dish: Should we expect more from the LA Candy series?

Lauren Conrad: I have a new series titled The Fame Game out in April 2012.


fashion dish: Why did you decide to create

Lauren Conrad: It is a great way to be in touch with my fans and hear what they have to say as well.


fashion dish: How do you like to spend your free time when you have it?

Lauren Conrad: Relaxing with friends and family.


Thanks so much Lauren! We’ll be sure to check out The Fame Game in April!

Haley interviews Lauren Conrad (part one)

Lauren Conrad is a very fashionable force to be reckoned with. You may know LC from the popular show the Hills, but as of recently you’ve most likely seen some of her beautiful designs for her clothing line Paper Crown, (which is an indulge worthy collection for those “who like to play dress up in a grown up world”), read one of her super juicy novels in her LA Candy series, or simply indulged in some very handy lifestyle tips from her website or her personal fashion bible, Style.

She’s super sweet, super fashionable, and super down to earth, so what woman wouldn’t want to indulge in some major Conrad! I had the pleasure to ask LC some of my questions and I couldn’t wait to share my interview with all of you. Here is part one of my interview with LC.

fashion dish: Who is your style inspiration?

Lauren Conrad: I am inspired by all things around me. Colors in nature, inspirations and concepts I see editorially. Some of my travels. All things around me.

fashion dish: How would you describe your style?

Lauren Conrad: I like to say I am casual chic and modern. I like items that can take you from day to night. from work to a night out. Things that are versatile.

fashion dish: What is your favorite thing you own in your closet?

Lauren Conrad: I don’t think I could eve choose just one, but I do love comfy sweaters.

fashion dish: What is your favorite outfit? 

Lauren Conrad: Jeans, heels, a cute top, and a boyfriend blazer.

fashion dish: What can you not leave the house without?

Lauren Conrad: My blackberry.

fashion dish: When did your love for designing clothes come about?

Lauren Conrad: From a very early age playing with my dolls

LC's creative Halloween costume! She's the cutest Minnie Mouse we've ever seen!

fashion dish: Where do you get your inspiration from for your clothing line Paper Crown?

Lauren Conrad: I like to base the line on romantic and vintage inspirations with a modern twist

Conrad in her own line, Paper Crown

Tune in tomorrow for part two ladies where LC reveals what we can expect next! xx


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